Home Court gives Utah Jazz fans more ways to be part of the game. Combining interactive gaming, live sports, team history, and a place to relax with friends, the lounge extends the excitement of game day beyond the court. It’s a branded environment designed not just to capture the energy of the sport, but to give fans another reason to connect with the team and each other.
Welcome to Home Court
Vivint engaged Struck to conceptualize, design, and execute Home Court, a dedicated 30-by-40- foot branded lounge within the newly remodeled Vivint Smart Home Arena. The primary goal was to elevate the NBA and Utah Jazz fan experience, encourage visits before, during, and after games, and generate buzz throughout the arena.
The centerpiece of the space is a dynamic wraparound media wall featuring video gaming, interactive touchscreens, and live feeds of NBA games and other major sporting events. Guests can challenge friends or fellow fans to the latest video games, watch the action, charge their phones, or enjoy a RubySnap cookie baked on-site.
A dedicated Legacy Wall celebrates the Utah Jazz's storied history through key players, statistics, and memorable achievements.
Struck's vision, brought to life with the help of skilled craftspeople, created a customized branded environment that reflects the energy and legacy of the sport. The partnership between Vivint and the Utah Jazz made Home Court a natural extension of the fan experience. Spanning 1,200 square feet, the lounge delivers an energetic sports environment featuring 22 LED monitors loaded with the latest games and six touchscreens filled with NBA news from around the league. A full kitchen allows the team to bake and serve locally loved cookies. Custom wall treatments, furniture, and gaming elements make Home Court a place to gather, compete, and share the experience on social media. Whether fans stop by before tipoff, during halftime, or after the final buzzer, the lounge offers another way to connect with the team and fellow fans.
